TRUFF.COM NOTICE AT COLLECTION

In accordance with the California Consumer Privacy Act and its regulations, this is to notify you that we are collecting your personal information when you use our website.

1. The following table describes the categories of personal information that we collect from you through your use of our website, the business or commercial purposes for which such information is used and whether we sell or share your personal information.

Category

Examples of Personal Information Collected

Business or Commercial Purposes

Do we sell or share your Personal Information?

Identifiers

Name, alias, postal address, unique personal identifier, online identifier, internet protocol address, email address, account name or similar identifiers.

To fulfill or meet the reason you provided us with the information; to provide a quote or answer a question about our products or services; to process and fulfill orders and payments; to provide customer support; to keep you informed of new products, company updates, and our participation in events; to evaluate our marketing and sales efforts; to verify the quality of our products and services; to improve our products and services; to comply with legal requirements.

Yes

Information described in the California Customer Records Act

Name, address, telephone number, bank account number, credit card number, debit card number, or any other financial information.

To fulfill or meet the reason you provided us with the information; to provide a quote or answer a question about our products or services; to process and fulfill orders and payments; to provide customer support; to keep you informed of new products, company updates, and our participation in events; to evaluate our marketing and sales efforts; to verify the quality of our products and services; to improve our products and services; to comply with legal requirement.

Yes

Protected Classifications

Age (40 or above); gender.

To fulfill or meet the reason you provided us with the information; to provide a quote or answer a question about our products or services; to process and fulfill orders and payments; to provide customer support; to keep you informed of new products, company updates, and our participation in events; to evaluate our marketing and sales efforts; to verify the quality of our products and services; to improve our products and services; to comply with legal requirements; to analyze the demographic of customers.

Yes

Commercial information

Records of personal property, products or services purchased, obtained or considered, or other purchasing or consuming histories.

To fulfill or meet the reason you provided us with the information; to provide a quote or answer a question about our products or services; to process and fulfill orders and payments; to provide customer support; to keep you informed of new products, company updates, and our participation in events; to evaluate our marketing and sales efforts; to verify the quality of our products and services; to improve our products and services; to comply with legal requirements.

Yes

Internet or other electronic network activity

Browsing history, search history and other information regarding your interaction with our website.

To evaluate and analyze website traffic; to analyze our customers preferences and our marketing and sales efforts; to improve our products and services; to audit transactions; to detect security incidents and protect against fraud; to identify and repair errors in functionality.

Yes

Geolocation data

Not applicable.

Not applicable.

No.

Audio, electronic, visual, thermal, olfactory, or similar information

Not applicable.

Not applicable.

No.

Professional or employment-related information

Not applicable.

Not applicable.

No.

Professional or employment-related information

Not applicable.

Not applicable.

No.

Education information

Not applicable.

Not applicable.

No.

Inferences drawn from any of the information identified above.

Not applicable.

Not applicable.

No.

2. The following table describes the categories of ā€œsensitiveā€ personal information that we collect from you through your use of our website, the business or commercial purposes for which such sensitive information is used and whether we sell or share your sensitive personal information.

Category

Examples

Business or Commercial Purposes

Do we sell or share your Personal Information

Social security, driverā€™s license, state identification card or passport numberĀ 

None

To fulfill or meet the reason you provided us with the information; to provide a quote or answer a question about our products or services; to process and fulfill orders and payments; to provide customer support; to keep you informed of new products, company updates, and our participation in events; to evaluate our marketing and sales efforts; to verify the quality of our products and services; to improve our products and services; to comply with legal requirements.

Yes

debit card Number, Credit Card Number, or other financial account access information

Crebit card or debit card number in combination with required security or access code

To fulfill or meet the reason you provided us with the information; to provide a quote or answer a question about our products or services; to process and fulfill orders and payments; to provide customer support; to keep you informed of new products, company updates, and our participation in events; to evaluate our marketing and sales efforts; to verify the quality of our products and services; to improve our products and services; to comply with legal requirements.

Yes

Precise Geolocation

Ā 

No

Not Applicable

No

Racial or Ethnic Origin, religious or philosophical beliefs, or union membership

Ā 

No

Not Applicable

No

Contents or mail, e-mail and text messages with others UNLESS we are the intended recipient

Ā 

No

No Applicable

No

Genetic Data

Ā 

No

Not Applicable

No

Biometric Information for purpose of identification

Ā 

Ā 

Ā 

Ā 

No

Not Applicable

No

Health information collected and analyzed

No

Not Applicable

No

Sex life or sexual orientation collected and analyzed

No

No Applicable

No

3. We will retain your personal information for as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements. To determine the appropriate retention period for personal information, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure of your personal information, the purposes for which we process your personal information, whether we can achieve those purposes through other means, and the applicable legal requirements.

4. We may sell or share your personal information. If you do want us to do so, please click on the following link: https://www.truff.com/pages/do-not-sell-or-share-my-personal-information

5. We allow the following third parties to control the collection of personal information for our benefit:

Name:Link:
Adquickhttps://www.adquick.com/privacy
Amazon Adshttps://advertising.amazon.com/resources/ad-policy/eu-data-protection-and-privacy
Hotjarhttps://www.hotjar.com/privacy/
Black Crow AIhttps://www.blackcrow.ai/legal/privacy-policy
Elevarhttps://www.getelevar.com/legal/privacy/
Facebookhttps://www.facebook.com/privacy/policy/?entry_point=data_policy_redirect&entry=0
Fairinghttps://fairing.co/privacy
Flowcodehttps://www.flowcode.com/privacy-policy
FullStoryhttps://www.fullstory.com/legal/privacy-policy/
Google Analyticshttps://policies.google.com/technologies/partner-sites
Google Adshttps://policies.google.com/technologies/partner-sites
Google Optimizehttps://policies.google.com/technologies/partner-sites
Gorgiashttps://www.gorgias.com/legal/privacy
GRINhttps://grin.co/privacy/
JustUnohttps://www.justuno.com/legal/privacy-policy/
Klarnahttps://www.klarna.com/us/privacy/
Klaviyohttps://www.klaviyo.com/legal/privacy/privacy-notice
LiveRecoverhttps://liverecover.com/privacy-policy
Lucky Orangehttps://a.storyblok.com/f/110013/x/f7d78e39f6/lucky-orange_privacy-statement_12-01-22-69623277v9-c.pdf
Microsoft Clarityhttps://privacy.microsoft.com/en-US/privacystatement
Northbeamhttps://www.northbeam.io/privacy-policy
Onwardhttps://useonward.com/privacy-and-data-security-statement
Pinteresthttps://policy.pinterest.com/en/privacy-policy
PostPilothttps://www.postpilot.com/privacy-policy
Postscripthttps://postscript.io/privacy
Postiehttps://postie.com/privacy-policy/
Reddithttps://www.reddit.com/policies/privacy-policy
Share Local Mediahttps://sharelocalmedia.com/privacy-policy
ShareASalehttps://www.awin.com/us/privacy?utm_source=shareasale-website&utm_medium=text-link&utm_campaign=shareasale-website
Shopifyhttps://www.shopify.com/legal/privacy
Snapchathttps://snap.com/en-US/privacy/privacy-policy
Tapcarthttps://www.tapcart.com/privacy-policy
Tapjoyhttps://dev.tapjoy.com/en/legal/Privacy-Policy
Tatarihttps://www.tatari.tv/privacy-policy#:\~:text=Tatari%20Inc%20shall%20endeavor%20and,user's%20personal%20information%20under%20our
TikTokhttps://www.tiktok.com/legal/privacy-policy-us?lang=en
TVDNhttps://tvdatanow.co/terms/
Wunderkindhttps://www.wunderkind.co/privacy/
Yotpohttps://www.yotpo.com/privacy-policy/

6. We value your privacy. The following is a link to our full Privacy Policy: https://www.truff.com/pages/privacy-policy